Wednesday, October 15, 2014

5k: Ze Old School: 1967 Mercedes-Benz 230S W110

We gave the Autostick Beetle a severe verbal beating yesterday ostensibly because it is a preposterously slow car to drive.  How can it be that the very next day we can wax nostalgic about a similarly slow car also saddled with an autotragic transmission?  Because driving an autostick Beetle makes you look like a poor dick, while driving a fintail Benz makes you look like a poor dictator.  Small suffixes make a big difference.  Find this 1967 Mercedes-Benz 230S currently bidding for $5,100 on eBay with 3 days to go, located in Riverside, CA.

The Mercedes-Benz W110 Heckflosse (German for Fintail) was styled with a small set of vestigial tails out back and a set of big pontoon style fenders up front.  The W110 has aged extremely well from a cosmetic standpoint and is instantly given a little more space on the road from fellow motorists, probably because they expect the owner might be 100, but also because the classic shape oozes cool.

The 230S was the highest power option of the W110 family and used a 2.3 liter version of the M180 inline-6 that is rated at 118 horsepower and 137 ft-lbs of torque.  With the 3-speed automatic this car will be slow, but not shoot-me slow.  More like stab-me-lightly-in-the-leg slow.

This W110 is offered as a one-owner survivor and the interior looks in great shape for a non restored car.  There are signs of wear, discoloration and other issues, but it looks fine for a cheap classic.

See another set of tailfins for less?


  1. Mercedes would be wise to pay owners of fin tails to never park next to their new Hyundai - I mean CLA. These finitails just ooze cool, unlike current Mercs

    1. "Shame it melted, take it back to the dealer and get another one. This time maybe you should keep it in the garage."

  2. I was stationed in Germany in 1972 almost bought one of these but it had the Manual 4 speed on the floor a buddy bought it and i road in few times great Autobahn car i think the price was only 1K but i think i was making like $230.00 bucks a month still regret not buying that car it was white with a sunroof..

  3. Wow, I can't imagine this auction closing anywhere near the current bid. Too bad about the automatic, but otherwise the car is a cool as they come. Plus, I love original cars (at least that is the claim on this one).

  4. It's a 230 (as advertised), not a 230S, which would have the longer fenders, quad headlights, chrome trim on upper edges of fins, and uprated motor... as well as an "S" on the trunk badge.

    Still love the car and the color, although I'd look closer at the rockers, rear quarters and trunk spare well for rot, as these are known to experience (and distant photos seem to reveal). Interesting how there's only closeups of the floorpans.


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